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Designer spectacles

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Designer spectacles and glasses frames are not as expensive as may think. Many people who buy their designer eyewear from high street opticians are always left feeling slightly 'ripped-off' by the extortionate prices that many of the high street opticians charge. The reason that they charge so much for these frames is that they have a lot of overheads to cover within their business. Just think, there is an optometrist to pay and usually around 5 – 15 retail staff depending on the size of the business, then there is the money needed for the upkeep and rent of the premises.

 

Designer spectacles history

When you buy designer spectacles and frames online you immediately save money due to the low overheads that we have as an online business. Back in the early days (pre 1940) many opticians would only be in the business of conducting sight tests and the patient would take their prescription to a ‘spectacle maker’ who would put the new lenses into the frame. Since then, over the years, Opticians decided that they could capitalize on the fact that they had a store front and could therefore offer their customers a complete service of eye examinations and the actual glasses frames with prescription lenses. Well we would like to take a step back in time to the old fashioned concept of selling glasses as we feel the manufacturing, surfacing and glazing of prescription lenses should be left to specialists like ourselves. The benefits of this are that we don’t have to charge the customer a fortune when selling designer spectacles or prescription lenses and also the satisfaction of knowing that a team of highly skilled lens experts were involved in making your new prescription glasses.

 

Our concept

Our concept is not unique in that there are now many online retailers who are selling designer spectacles and prescription lenses over the internet. The one thing that does separate us from the competition is that we are a team of prescription lens specialists and that is our main focus, quality lenses and great customer service. When you buy a pair of designer spectacles or prescription lenses from us you can rest assured in knowing that every order is being handled by a qualified and skilled lens technician in order to ensure that your new prescription glasses are perfectly made to specification and that every customer is treated as an individual and not as ‘just another number’.